our Team

We should have called this page, “your team” because we work (very hard) for you. We are creative thinkers. Motivated by challenges. Driven by strategy. Each with a unique set of talents that come together to offer original, dynamic marketing solutions. We honestly love what we do. And we’ll apply that passion to every project.

Kelly Primeau-Fahey, Principal

Cohoes native Kelly Primeau-Fahey has an extensive background in advertising design and print production on both the ad agency and publishing sides. In her words, “There is no process in business that creates more value than communicating new ideas.”

Kelly’s diverse combination of design skills and problem-solving abilities in Web, multimedia and print enables her to organize complex information into easily understood components. Her approach is results-driven and simple: to understand what the client’s audience expects, then go one step further.

In more than twenty-five years as founder of Primeau-Fahey Studios, Kelly has developed marketing communication campaigns for a wide variety of clients, and has been honored several regional and national awards for advertising excellence for, among other clients, Excelsior College, Schoharie Economic Enterprise Corporation, NYS Department of Health, the NYS Department of Economic Development, and Parks and Trails New York.

Kelly developed a fluency in digital pre-press and printing technologies through her past affiliation as Art Director with Zone Five Prepress and formerly ran the Art Department for a mid-size printing company, as well as a weekly newspaper in the Capital Region. Kelly is a former board member of the Albany Ad Club and The Creative Club of Albany.

Paul Fahey, Of Counsel

Paul Fahey is currently of counsel to Primeau-Fahey Studios in areas of market research, harm reduction, OFRs, marketing strategy, advertising and PR. A strategic thinker and accomplished designer, Mr. Fahey brings a unique left and right-brain approach to the science of strategic planning, marketing, and public relations.

Mr. Fahey offers more than twenty years experience as counsel to the agencies clients–from initial research through strategic planning and tactical execution.  Going beyond his expertise in marketing strategy, he provides enormous value to his clients in identifying fundamental business issues throughout the marketing process.

His experience is derived from his work with The American Institute for Economic Research, The Brooklyn Hospital Center, The Center for Economic Growth, The Citadel, GE Power and Water, The New York State Department of Health, Office of Drug User Health, and numerous hospitals, county health departments and community-based organizations. In addition to his client work, he has directed dozens of research studies and personally moderated more than 450 focus groups. Recently, he was asked by the Open Society Foundation to consult with healthcare professionals and policymakers in Bishkek, the capital city of Kyrgyzstan on the subject of the effectiveness of focus groups in regions fragmented by political, tribal and language barriers. 

Mr. Fahey currently serves on the Troy Savings Bank Music Hall board and was the CEO of the Children’s Museum of Science and Technology fore more than a decade, leading CMOST through a merger with the College of Nanoscale Science and Engineering (CNSE) at the University of Albany; a deal that included a $5 million gift in support of the museum’s mission. Mr. Fahey has a Bachelor of Science in Visual Arts from the State University of New York at New Paltz. He is a licensed pilot based at Schenectady County Airport (KSCH).

Thom job, Senior Web Developer

Thom is a seasoned web developer with more than 125 sites to his credit. But his talent goes beyond lines of code, into lines of copywriting and poetry. He is a creative marketing and communications professional with management experience in private and public settings, including public radio, education, and literacy. 

Thom has served as Webmaster and Senior Developer for WAMC Public Radio, Proctors, BOCES, among other organizations. He has deep experience designing and developing websites on the WordPress CMS platform for large organizations, often with many third-party integrations such as patient portals, donation, registration, and ticketing. 

Professional interests include all types of media (radio, television, and digital platforms), creative program development through collaboration, data analysis, and strategic decision making. Adept at focusing on the engagement of constituents with emerging technology.

Sydnie Lewis, Content Developer and Photographer

Sydnie Lewis is a Project Manager and Content Developer at Primeau Fahey Studios who has a love for all art mediums. After studying Photography at Art Institute of Boston/Lesley University in Cambridge, MA, she found a passion for social media and marketing. Sydnie has been working with several Capital Region businesses and destinations to help with their branding and social media presence for six years. She has extensive knowledge of the major social media platforms and a passion for creating content to help businesses engage with their target audiences. Sydnie is a reliable project manager and creative problem solver who enjoys helping others achieve their goals.

Hannah Grigsby, Marketing and Communications Specialist

Hannah Grigsby is a Marketing and Communications Specialist. She received her bachelor's degree in Communications from Nicholls State University and her master's degree in Communications and Media Management from the Newhouse School at Syracuse University.

She enjoys bringing her creativity and problem-solving skills into her work to best serve her clients. Hannah has extensive experience in managing marketing plans and multiple social media platforms in an array of industries. All of her work is driven by a passion to help her clients solve challenges they face and provide support for others in her community. In her free time, she works on perfecting her photography and painting skills.

Freelance Team Support

We also have a strong network of specialized freelancers who are ready for projects with a unique set of needs. From copy writing to web coding, we can build the team you need without the overhead of larger agencies.

Unfortunately we do not have current openings for full time positions, but we are always looking for great freelance talent. Please e-mail your resume to Kelly. No phone calls, please.